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Reebok Taps Bismarck for Global Media Review
NEW YORK–Reebok International has hired consultancy Bismarck Corp. in Dennis, Mass., to conduct a global media review for its $100 million-plus account. Agencies contacted include Ogilvy & Mather Worldwide, D’Arcy Masius Benton & Bowles and McCann-Erickson Worldwide, said sources.
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