Hope Springs Eternal: Cme Puts Celebrities On The Road To Kmart

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Bob Hope makes a rare cameo in a TV commercial from Campbell Mithun Esty, Minneapolis, backing the “Big Kmart” store concept introduced in April.
The 94-year-old comic anchors a spot in which all the Troy, Mich.-based retailer’s celebrity spokespeople and endorsers parade through a small town to herald the arrival of the new Big Kmart, an expanded version of the regular store.

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