Holland Mark Taps Weed, Chung

Michael Weed has joined Holland Mark Edmund Ingalls as an associate creative director, working primarily on Citizens Bank and Dreyfus Corp., two of the agency’ show-piece accounts.
Separately, Sharon Chung has been promoted to brand supervisor from senior brand manager. She will work on The Boston Globe and Polaroid Corp., also two of the shop’s most visible pieces of business.
Weed, an art director, joins the Boston shop from The Buntin Group in Nashville, Tenn., where he had been a senior vice president and group creative director. He has also held posts at Riddell Advertising & Design, Jackson, Wyo., and Henderson Advertising in Atlanta.
“The soul of the agency feels comfortable, open and smart,” Weed said of joining Holland Mark.
Weed’s financial services experience, including work for First America National Bank and brokerage J.C. Bradford & Co., was attractive, as was his coming from outside the region, said Holland Mark chief creative officer Bob Minihan. As he continues to rebuild Holland Mark’s creative department after recent staff defections, Minihan looks to entice creative talent with a broad range of experience, he said.
Weed takes on much of the work done by Steve Bautista, who along with Jim Hagar left in March. Bautista went to Arnold Communications, Boston; Hagar joined Mullen, Wenham, Mass. Minihan plans more senior creative hires. K