SAN FRANCISCO--High-tech ad spending increased nearly 14%" /> High-tech spending hits high, for now -- Adscope Report Shows 14% Increase for First Half Of This Year, but Slowdown Seen in Second Half <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>SAN FRANCISCO--High-tech ad spending increased nearly 14%
SAN FRANCISCO--High-tech ad spending increased nearly 14%" />
SAN FRANCISCO--High-tech ad spending increased nearly 14%" />

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High-tech spending hits high, for now -- Adscope Report Shows 14% Increase for First Half Of This Year, but Slowdown Seen in Second Half By Daniel S. Levin

SAN FRANCISCO--High-tech ad spending increased nearly 14%

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The report from Goldendale, Wash.-based Adscope tracks spending in high-tech publications as well as some business magazines and newspapers for the top 1,000 advertisers in the category. It found expenditures grew to $667.9 million in the first half of 1993, up from $586.9 million during the same period last year.

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