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If the voice heard in TBWA Chiat/Day’s recent batch of TV spots launching Apple Computer’s new iMac computer sounds familiar, it should.
It’s the voice of actor Jeff Goldblum, confirmed a representative for the Cupertino, Calif.-based Apple.
One of the actor’s best-known roles was as the computer whiz in the 1996 sci-fi film Independence Day. In the film, Goldblum plays David Levinson–a computer genius who uses his laptop to plant a computer virus inside alien ships.
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