Ground Zero to Rate Minority Marketers

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

LOS ANGELES Independent Ground Zero will issue a request for proposal tomorrow seeking ethnic shops interested in subcontracting anti-smoking advertising, said the agency’s director of client services.

With no appeals filed at the June 22 deadline, the California Department of Health Services last week officially awarded the potentially five-year, $75 million general market tobacco-control account to incumbent Ground Zero, confirmed Laura Eastman.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in