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DALLAS Southwest Media Group has appointed Danny Green director, the shop said.
Green will oversee the direction of all media activities and planning on the Dillard’s Department Stores account, the Dallas-based independent said. The appointment is effective immediately.
“Our structure is designed to have senior-level staff working with the client on a day-to-day basis,” said shop president and CEO Bob Nichol. “We’re confident Danny’s media expertise and management experience will make him invaluable.”
Prior to joining SMG, Green was director of media planning for Dr Pepper/7Up in Plano, Texas, the agency said.
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