Gather.com Engages Hill, Holliday

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BOSTON Hill, Holliday, Connors, Cosmopulos today said it has added the advertising account of user-created content portal Gather.com.

The scope of work for the Boston-based Interpublic Group shop here includes online and offline creative development and media chores, as well as viral marketing efforts. The work will launch in late summer.

“We

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