Ex-Thinkers Resurface as Sweetgrass

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LOS ANGELES Eighteen former staffers of the now-defunct Think Seattle have banded together to form a new branding and communications firm called Sweetgrass.

The Seattle venture is led by co-founder and managing director Bill Toliver, who previously held the same title at Think, as well as creative director Ron Hawkins, co-founder and director of strategic planning Jeff Idler, co-founder and director of client services Caroline Ballaine, media director Brett Dennis, and Teresa Riefflin Ellis, who is co-founder and production director.

Toliver,

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