Evian Taps U.S. Open for New Marketing

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Evian Natural Spring Water, the official bottled water of the U.S. Tennis Open, will have significant on-site presence when the event begins Aug. 25.

Among other activations, Evian will be the official recycling sponsor of the U.S. Open. Evian recycling bins will be placed throughout the USTA Billie Jean King National Tennis Center and Arthur Ashe Stadium in Flushing, New York.

Evian also will feature company spokesman James Blake, among the top-ranked American tennis players in the world, in person and in marketing support.

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