Ellison Awards Lead Agency Status To Mullen/LHC

Ellison Windows and Doors has named Mullen/LHC its lead advertising agency.

The Winston-Salem, N.C., shop secured the designation in a review against undisclosed contenders. It will provide advertising, promotions and direct marketing to the Welcome, N.C., company, the Southeast’s largest manufacturer of vinyl windows and sliding-panel doors.

“Ellison makes world-class products,” said agency president John Fitzgerald. “We look forward to partnering with them.”

The media budget is undisclosed, but sources have estimated annual billings at less than $1 million.

Ellison is a division of Atrium Companies. The parent, with annual sales of $500 million, employs 4,000 workers in 50 locations across the U.S.