Brand Marketing

Doctors Call for an End to Prescription Drug Ads

But only Congress can ban the practice

By David Gianatasio

November 17, 2015

The American Medical Association has called for an end to direct-to-consumer advertising of prescription drugs and medical devices.

David Gianatasio
@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
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