At DDB, Landsberg Exits, Search on for New CD

DDB Worldwide here is looking for a top creative director following the departure last week of Steve Landsberg, sources said.
His exit comes just two months after Bob Scarpelli, chief creative officer of DDB U.S., began overseeing the creative department at the New York headquarters. Scarpelli is currently dividing his time between Chicago, his home base, and New York. He could not be reached for comment last week.
DDB declined to comment on whether the shop is searching for a new chief creative officer in New York, but sources said potential candidates are already being contacted.
A DDB official described Landsberg “as a valuable member of the team who’s left to pursue other opportunities.” Landsberg also declined to comment.
“They need to put a strong creative director there and give him some authority,” one source said, adding that “the New York office is a fixer-upper,” compared with the network’s Chi-cago office, which in June nabbed the Grand Prix in Cannes for the Budweiser “Whassup?” campaign.
Another source said that having co-executive creative directors “was a strange structure. The department looks for leadership, and it’s hard when you have two people in charge.” The source added that the agency will likely hire one chief creative to replace Landsberg and co-executive creative director David Nathanson.
The latter resigned to start his own agency shortly after DDB failed to successfully defend its $300 million Compaq account and subsequently laid off about twenty people.
Landberg’s resignation comes as the agency defends its $35 million Amtrak account and is pitching the $75-90 million ac-count. The shop recently won the estimated $50 million Best Buy business and the $100 million ExxonMobil account in a consoli-dation.