Curtain Factory Outlet Taps Strategis

BOSTON Strategis said it has been hired for marketing and communications services by the Curtain Factory Outlet.

New work for the client from Stoughton, Mass.-based Strategis could break as soon as month’s end. A mix of online and offline advertising, including print and outdoor executions and corporate identity and support materials, is on tap, the agency said.

Founded in 1936, Curtain Factory Outlet is owned and operated by the third generation of the McCarty family. The outlet offers curtains, bedding and accessories. The company also operates stories in the Massachusetts towns of Fall River, Northbridge, Raynham and Weymouth, serving clientele from across the New England region.

Strategis has handled assignments from a mix of business-to-business and consumer clients such as the American Red Cross, Cox Communications, Domain, Enterprise Bank and Yankee Spirits. The independent shop recently changed its name from HireAds.