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Yes, it’s Valentine’s Day, but enough already with the hearts and flowers. Instead, this delightful little message for Pinky Vodka, directed by Carolyn Chen of Savant Film, via Ground Zero, focuses on something we can all relate to: a contemporary Cupid whose work load has become “totally unmanageable.” The Love Bug explains that in the “olden days, he could shoot a few arrows and then take a nap.” Now, however, he has to “alter his distribution system” and “enlist the help of the family” (cut to a bunch of surly kids in a van.)

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