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Client Begins Contacting Ad Agencies About $11 Mil. Account Resigned by Bates
NEW YORK–Cunard Line is conducting a review for creative and media duties on its estimated $11 million global account, recently resigned by Bates.
The Miami cruise line has contacted five shops, sources said. They are: Ryder & Schild and Crispin Porter & Bogusky, both in Miami; Paradigm Communications in Tampa, Fla.; and M&C Saatchi and Black Ink (the business-to-business ad unit of Wells BDDP), both New York.
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