Conover Tuttle Acquires N.C. Agency

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BOSTON Independent Conover Tuttle said it has acquired Mercury Advertising.

As a result, the Lynnfield, Mass.-based agency will become Conover Tuttle Pace.

Mercury founder and president Grant Pace becomes executive creative director and partner of the combined shop; he will relocate to the Lynnfield office. Mercury’s Raleigh, N.C., operation will be rebranded with the CTP name.

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