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Chase Sends Out 30 RFPs; Merrill Lynch Starts Search

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NEW YORK-Chase Manhattan sent out 30 requests for proposals for its $50 million ad account last week as another prominent financial services company, Merrill Lynch, parted with Bozell Worldwide and started an agency search for its estimated $70 million business.
Charles Mangano, first vice president, senior director of marketing at Merrill Lynch here, said Bill Weilbacher at Bismark Corp.

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