Cannes Lions Addresses Marketers' Increased Skepticism by Launching Its Own Internal Advisory Committee

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Today the Cannes Lions organization responded to widespread reports of industry leaders’ uncertainty about its future with a classic PR move: launching a committee to advise itself.

“There have been a lot of discussions this week about the structure of the Festival, and we want to create the right Cannes Lions experience for all participants,” said Philip Thomas, CEO of Cannes organizer Ascential Events, in a press release. “The thing that unites them all is their belief in creativity as a powerful force in the world, and this is at the heart of everything we do.”

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