BuzzFeed Creates Its First TV Ad, and of Course It Features Cats

Friskies' series 'Dear Kitten' will air during Super Bowl in 3 regional markets

BuzzFeed and Friskies are headed to the Super Bowl with their "Dear Kitten" branded Web series. The digital publisher and pet food brand have teamed up to create a 60-second TV spot, which will air in the cat-themed markets of Los Gatos, Calif.; Kitty Hawk, N.C.; and Pawnee City, Neb., during the NFL championship game. A longer version of the ad will be posted online for those craving more cat videos. 

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