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Burrell Communications picked up African American ad duties for General Mills, formerly at Don Coleman Advertising. To take on the Minneapolis-based account, the Chicago shop will resign its Kellogg Co. business, a representative said.
“The opportunity (with General Mills) has more depth and is more expansive, there are more brands involved,” the Burrell representative said.
A Kellogg representative could not immediately be reached to explain the status of that account.
Don Coleman, Southfield, Mich., resigned the General Mills business earlier this year.
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