BE&P Adds 'Franchise Player'

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Looking to add some “franchise players” to its management ranks, Barkley Evergreen & Partners has hired account veteran Ginny Shiverdecker as its chief strategic officer.

“We’re looking for a man-agement team that comes from a diverse background,” said Scott Aylward, the Kansas City, Mo., agency’s CEO. “We want to have franchise players leading all disciplines.”

Shiverdecker comes to BK&E from Campbell Mithun in Minneapolis, where she was an executive vice president in account management.

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