Bates Ads 'Believing' in Hyundai

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Bates USA West’s new ads for Hyundai Motor America’s 2000 model year cars continue to emphasize the automaker’s Advantage warranty program, but add freedom-themed rock songs to underscore the liberating aspects of owning a Hyundai.
The campaign, dubbed “MY2000 Freedom,” includes four 30-second TV spots tagged “Driving is believing.”

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