Barradas Retains Granite State Tourism Chores

BOSTON – Seven-year incumbent Barradas Yeaton & Wold has been recommended to retain the $1.5 million ad account of the New Hampshire Office of Travel & Tourism Development, state official Margaret Joyce confirmed last week.
The Portsmouth, N.H.-based shop beat out Carella & Co., North Hampton, N.H., in a review, but its selection must still be confirmed by Gov. Jeanne Shaheen. Final approval is needed by July 1, when the new contract will take effect.
Separately, Barradas is battling the Watson Communication Group of Portsmouth for the state’s $125,000 business and industrial development account, for which it is also the incumbent. In addition, Barradas is defending a $100,000 international commerce assignment against Watson and Graphito, Portsmouth. – David Gianatasio