American Eagle Outfitters Briefs Finalists

Final pitches slated for next month

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

And then there were three.

American Eagle Outfitters today briefed a trio of agency teams that advanced to the final round of the retailer’s global creative and media review. Each team includes a creative and media shop.

Sources identified the creative agencies as Deutsch, Leo Burnett and Arnold and their media partners as Initiative (in overseas markets, with Deutsch handling U.S. media efforts), Starcom and MediaCom, respectively.

The next step is a round of work sessions.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in