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In any great story, or with any great meal, opposites tend to attract. Salty and sweet, comedy and romance, chocolate and bacon, itsy-bitsy wiener dogs and massive lions. And now Alaska Airlines and Virgin America.
The merger of the two airlines, which was first announced in April, is now official. In celebration of the union, Mekanism created its first campaign for the brand, "Different Works," highlighting the fact that while the pairing may seem odd, it's really a great fit.