Airport Terminal Retail Takes Off

Several factors are contributing to a boom in airport shopping

People shopping in airport terminal
Airports in Pittsburgh, Tampa and Seattle have experimented with allowing non-fliers past security to shop. Getty Images

While bankruptcies and store closures have become all too common for brick-and-mortar retailers, one physical marketplace is flipping this narrative: airports.

@hiebertpaul Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.