Brand MarketingAdweek’s Top 10 Commercials of the WeekBy Melissa Hoffmann|May 31, 2013 ShareBy Melissa Hoffmann|May 31, 2013 Share1Subaru ‘Let’s Do That’ Subaru, the Happiest Automaker, continues its blitzkrieg of cheerfulness in this spot about a very game couple who, in the spirit of Subaru owners everywhere, are up for pretty much anything.2People’s Bail Bonds ‘Commercial for Criminals’ The proprietor of People's Bail Bonds in Van Nuys, Calif., co-stars with some real-life criminals in this great commercial produced by local-ad heroes Rhett & Link.3Apple ‘Music Every Day’ A possible glimpse of the iWatch makes this new iPhone 5 spot from TBWA/Media Arts Lab even more special.4Microsoft Windows 8 ‘Less Talking, More Doing’ Siri seems inept in this new Microsoft spot, the second in a week to deftly parody a rival's ad style (in this case, Apple's stylish minimalism), following its skewering of Google's Chrome browser.5Dodge Charger ‘Defiance’ This fast-paced, 30-second Dodge Charger spot advertises the Chrysler brand's tie-in with the groundbreaking Syfy TV show/video game Defiance.6Farmer’s Insurance ‘Suds’ Professor Nathaniel Burke teaches a customer how to plan for bad washing machine hoses, bad kids, and even worse—teen drivers.7Seventh Generation ‘Au Naturel’ Seventh Generation tips a hat to its hippy heritage with this new streaking-themed spot for its chemical-free diapers.8Tempur-Pedic ‘Bear’ Mattress ads usually promise you the best eight hours of sleep you've ever had, but Tempur-Pedic's new campaign looks at the other 16 hours.9Häagen-Dazs ‘Pure Captivation’ Bradley Cooper visits the House of Häagen-Dazs, which isn't a real place but more of a sugar-fueled fever dream, in this new spot from Team One in El Segundo, Calif.10Cruzan Rum ‘Welcome to The Don’t Hurry’ Cruzan Rum welcomes you to "The Don't Hurry," an island paradise where no one is busy, people enjoy zero-kilometer runs and sleep yoga, and every minute lasts 64 seconds.