Adweek Together: Salesforce CMO Stephanie Buscemi on Managing Through Crisis

CRM giant focuses on connecting with clients and employees

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In 20 years, Salesforce has gone from four to 35,000 employees. Its mission statement could not be more fitting for our times: “To empower companies to connect with their customers in a whole new way.”

Connections are key in any organization. Often, marketing is the way to coalesce a connective message. So, how is Salesforce working through the coronavirus crisis, balancing a connection with its employees and its customers? On today’s episode of Adweek Together, executive editor Stephanie Paterik is joined by Salesforce CMO Stephanie Buscemi.

Adweek Together is a daily live discussion, at noon ET, hosted by our editors along with the leaders of the companies we cover, seeking guidance, solutions and information—together. For inquiries and feedback, email us at

@ChrisAriens Chris Ariens is the managing editor and director of video at Adweek.