Ad of the Day: This Rube Goldberg Device Promotes a Video Game by Bringing It to Life

Another creation from OK Go's collaborator

While always interesting to watch, intricate Rube Goldberg devices in ads rarely seem connected to the products they're supposedly selling. But this is quite the exception.

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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