Brand Marketing

Ad of the Day: This Rube Goldberg Device Promotes a Video Game by Bringing It to Life

Another creation from OK Go's collaborator

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By David Griner

July 10, 2014

While always interesting to watch, intricate Rube Goldberg devices in ads rarely seem connected to the products they're supposedly selling. But this is quite the exception.

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Headshot of David Griner

David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."

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