Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
The holiday season is swamped with advertising messages about peace, love and kindness. But this year's most triumphant feel-good spot isn't from a major advertiser. In fact, it isn't a holiday commercial at all.