Brand Marketing

Ad of the Day: How Ogilvy Berlin Fought Back After the Republishing of Hitler’s Mein Kampf

Agency makes a competing book to combat resurgent racism amid refugee crisis

By David Gianatasio

April 8, 2016

Adolf Hitler's notorious autobiography/fascist screed Mein Kampf (translation, My Struggle) was published in Germany this year for this first time since 1945—after the Bavarian government's copyright expired. 

David Gianatasio
@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
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