Ad of the Day: Can a Big, Soft, Naked Guy Get You to Splurge on This Mattress?

Muun's gentle giant

When Frank Künster isn't bouncing drunken rowdies out of the King Size bar in Berlin, he's moonlighting as a nude model for mattress retailer Muun, appearing in web and outdoor ads by ad agency Amsterdam Berlin. 

@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
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