Ad of the Day: Australia Just Made the Most Diverse Ad Ever … to Sell Lamb

Starring indigenous people, a transgender comic, two gay dads and more

Diversity has been an explicit theme of more progressive advertising for some time. But this ad takes it to a new level—featuring a parade of Australians from different religions and cultures, and with various physical looks and abilities, all to sell, oddly enough, Australian lamb.

@nudd Tim Nudd is a former creative editor of Adweek.
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