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Covering up bad prison tattoos for social rehabilitation isn't an obvious charity, but it's the primary function of the Freedom Tattoos project, a service provided by Poland's Pedagogium The College of Social Sciences and ad agency Isobar Poland.
The tall and short of it is that they help integrate ex-cons back into society by covering up prison tattoos with professionally done, aesthetically pleasing ones.
An American audience may be likely to blow this off, thinking that said ex-cons made a rational choice to get those tattoos in prison and thus deserve no sympathy.