9 Women the NFL Should Consider for Next CMO

Industry straw poll garners candidates for troubled league

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The National Football League on Tuesday named Cynthia Hogan as svp of public policy and government affairs and appointed four women as advisors on domestic violence. These moves follow the NFL's recent string of abuse-related controversies, which put a spotlight on pro football's attitude toward the well being of women.

Unless commissioner Roger Goodell steps down—he's under a lot of heat—the league's next big hire will be to fill its vacant chief marketing officer position. Given the current public relations nightmare concerning NFL players Ray Rice and Adrian Peterson, the league has an opportunity to use this moment to educate men about domestic violence while highlighting the growing impact female fans have on the sport.



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