Brand Marketing

7 Times CEOs Said Really Dumb, Customer-Alienating Things

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By Robert Klara

June 15, 2015

When yoga-apparel megabrand Lululemon announced that founder Dennis “Chip” Wilson would be divesting himself of his remaining stake in the company, HQ gave no official reason for his cashing out.

Headshot of Robert Klara

Robert Klara

Robert Klara is the senior editor of brands at Adweek, specializing in the evolution and impact of brands.

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