4 Ways to Save the Mobile Ad Experience

Brands have the power to change clickbait culture

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It’s happened to the best of us: that headline on your Facebook feed sucks you into the “The 10 Worst Tattoos of ’90s Child Stars” and, before you know it, you’re stumbling through a clunky slideshow, hitting the wrong prompts again and again in the hopes that, eventually, you’ll find out if someone really did get Hanson inked on their lower back.

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