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CHICAGO Champion Mortgage will issue proposal requests for its ad account to agencies in the next couple of weeks, according to Jones Lundin Beals, the consultancy overseeing the review. Billings are $35 million, sources said.
Jones Lundin in Chicago is overseeing the review for the Parsippany, N.J., client, which is a unit of Keybank in Cleveland. David Beals, president and CEO of the consultancy, confirmed the review but declined to disclose additional details.
Champion spent about $20 million on ads last year, according to TNS Media Intelligence/CMR.
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