3 Sponsors Join 'The Restaurant'

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Magna Global Entertainment has crafted a deal with three national brands—American Express, Coors Brewing Co. and Mitsubishi Motors—to sponsor NBC reality show The Restaurant. A Magna rep said the sponsors’ products will be featured on the show, which launches July 20. During the premiere broadcast, AmEx will break a national commercial by WPP’s Ogilvy & Mather in New York that features chef Rocco DiSpirito.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in