24 Hours in Advertising: Wednesday, Jan. 28, 2015

GoDaddy pulls Super Bowl ad, Pierce Brosnan bonds with Kia and Newcastle goes brand crazy

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.


Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

GoDaddy pulls its Super Bowl ad
Less than 24 hours after releasing its Super Bowl ad featuring a lost puppy, GoDaddy announced it would pull the spot amid criticism from dog advocates. (Adweek)

Mercedes-Benz channels the tortoise and the hare
Mercedes-Benz debuted its Super Bowl spot featuring a fun twist on the classic story of the tortoise and the hare. (Adweek)

Kim Kardashian mocks herself for T-Mobile
In T-Mobile's PSA-style Super Bowl spot, Kardashian begs viewers to fight for their unused data so they can stalk her on Instagram whenever they please. (Adweek)

A chilling domestic violence spot will run on game day
The National Football League will run an extremely powerful spot about domestic violence during the Super Bowl this year, using audio from an actual 911 phone call. (Adweek)

Newcastle reveals its...

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in