24 Hours in Advertising: Tuesday, July 21, 2015

EA Sports puts Alex Morgan on FIFA cover, Subway CMO steps down, more

U.S. women's soccer star Alex Morgan will be the first female to be featured on the cover of the EA Sports FIFA video game. Plus, former Subway cmo Tony Pace announced he would be leaving the company to start his own marketing consulting firm.  


New on Adweek:

Adweek launches the Creative 100, featuring today's top talent

In our inaugural Creative 100 list, Adweek compiled lists of the most inventive U.S. professionals in fields like advertising, branded content, visual arts and more.

Alex Morgan gets an EA Sports cover

Women's World Cup winner Alex Morgan will be the first woman on the cover of an EA Sports FIFA video game.

Subway CMO plans to start his own shop

Tony Pace, Subway svp and cmo, announced he would be leaving his current role on Sept. 30 to start a marketing consulting firm. 

Two Gawker editors step down

Gawker Media's executive editor Tommy Craggs and Gawker editor in chief Max Read resigned after the site decided to pull a controversial post about Condé Nast's CFO.

Meet the L.A. agency behind TwerkingButt video

Vendetta Studios, the agency behind Pornhub's viral video promoting the company's TwerkingButt, spoke to Adweek about the project.

AT&T makes another round of "It Can Wait" spots

The new "It Can Wait" ad from BBDO New York for AT&T, encouraging people to not use their phones while driving, tells an amazing four-minute story, and then plays it in reverse.  


Around the Web:

Jet.com could rival Amazon and Costco

Jet, a cross between Amazon and Costco, launched Tuesday. Here are ten things to know about the new site before you sign up. (CNN Money) 

Toshiba CEO steps down

The president and CEO of Toshiba, Hisao Tanaka, resigned from his role Monday after news that the company had been reporting an operating profit roughly three times greater than its actual number. (BBC News) 

Red Bull slaps its logo all over Mick Fanning press conference

At Mick Fanning's press conference, in which he spoke about surviving a shark attack, Red Bull had its logo plastered everywhere. Fanning was even drinking a Red Bull during the conference. (Mashable) 

First TV pot ad pulled in Colorado

An ad for company Neos, a provider of cannabis products, was pulled from TV Monday night. It would have been the first recreational marijuana ad to run on TV in the U.S. (CNN Money) 


Industry Shake-ups:

Droga5 wins Chase

Chase awarded Droga5 New York with its creative business. The agency will handle some work previously assigned to mcgarrybowen. (Agency Spy)