With Stagwell, Mark Penn Is Back in the Arena

The pollster-turned-marketing mogul is having a ball

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CANNES, France—Mark Penn is taking a victory lap.

After a career that started in political polling and included stops at the White House and Microsoft, Penn now oversees marketing holding company Stagwell. He learned Wednesday the company has cracked the Fortune 1000.

“We’re 947,” an excited Penn told Adweek at Sport Beach, the company’s first-ever Cannes Lions seaside activation.

“I started seven and a half years ago, with me and an assistant,” Penn recalled. Stagwell took a leap forward in 2020 when Penn took control of beleaguered MDC Partners.

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