Wieden+Kennedy’s Memorable Moments for Bud Light

The agency, which produced ‘Dilly Dilly’ and the Bud Knight, will not defend the business

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The end of an advertising era has come: Bud Light is wrapping up its relationship with Wieden+Kennedy after a seven-year run. The beer maker has put its creative account up for review and W+K has declined to defend the business.

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