What Does Publicis Expect to Take From a 50% Leaner Presence at Cannes in 2019?

Last year's 'pause' informs the company's new approach

Cannes Publicis Groupe publicity photo
Cannes is 'not a race for medals,' says the holding company. Getty Images, Cannes Lions, Publicis Groupe

What a difference two years makes.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.
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