Unilever Claims to Have Saved 30% on Production Costs After Taking Work In-House

Continues trend among America's biggest spenders

Unilever's U-Studios is taking on more duties previously handled by external agencies. Unilever

Unilever, which has taken repeated steps to combat increasing pressure on the consumer-products space, announced in its 2017 annual report last month that it had saved about 30 percent on agency fees after taking more of its ad work in-house and reducing the roles of its external agencies.

@kitten_mouse lindsay.rittenhouse@adweek.com Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.