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When Brian Whipple took the reins as CEO of Accenture Interactive, his goal was to bring the fledgling digital consultancy into the agency space, specifically where marketing meets technology. As he prepares to step down from his post after a decade, Whipple leaves behind a company that has grown into a $10 billion powerhouse, changing the industry’s landscape through its numerous acquisitions.
Under Whipple’s leadership, Accenture Interactive has become a disruptive force in the industry by creating a new experience agency service model, combining the capabilities of a creative agency, business consultancy and technology company.