Last Year, Quantasy Acquired a Legendary Shop. Here are Some Lessons Learned

What CEO Will Campbell discovered after acquiring Muse

will campbell
Will Campbell reflects on a year post-Muse acquisition. Quantasy + Associates

In the pantheon of multicultural agencies, Muse in Los Angeles was long considered one of its leading lights. Founder Jo Muse built a powerful presence in the space over three decades, working with major brands like Honda, Nike, the Office of National Drug Control Policy, the U.S. Army, Wells Fargo and others.

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@zanger Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.