Publicis Groupe Takes a Hard Pivot Toward Consulting With 3-Year ‘Sprint to the Future’ Plan
Arthur Sadoun places less focus on creative work during investor day
Publicis Group CEO and chairman Arthur Sadoun addresses shareholders at the company's first investor day since 2013.
Getty Images
Before CEO and chairman Arthur Sadoun took the stage today in front of shareholders in London at Publicis Groupe’s first investor day since 2013, the company unveiled its “2020: Sprint to the Future” plan, detailing the three key areas of growth the industry’s third largest global holding company will focus on over the next three years.
Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.
