Join female leaders from WNBA, BET, Baked by Melissa and more at the Women Trailblazers Summit in NYC on July 14 for a day of inspirational conversations, insightful stories and important connections. Sign up with code WT30 to save 30%.
It’s not obvious why full-service influencer agency Obviously got its name—unless you know a certain inside joke. The shop’s founder and CEO, Mae Karwowski, said that when she was working at lifestyle site Gilt City, co-workers finished off their summary of what other team members were doing with: “And with social, obviously, Mae is doing whatever it is she does.”

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in